One of my favorites and possibly one the most essential aspects of Gestalt Theory is Proximity. Proximity can be defined something like this: “Objects that are closer together are perceived as more related than objects the are further apart.” Or, when elements are positioned close to one another they are [ . . . ]Read More
Let’s continue our discussion of Gestalt Theory, shall we? Have you ever wondered why some design approaches seem more coherent, connected or unified than others? May it’s because the designer has used the Gestalt principles to bring together or visually connect the design elements. A good example of this is [ . . . ]Read More
Any learned graphic designer has certainly come across Gestalt Theory. Whether they understood it completely or not. But I discovered, after twenty years of teaching graphic design, that the students that did understand it created better work than those that didn’t. In my own work, I have found Gestalt Theory [ . . . ]Read More